When Design Becomes Brand

It’s easy to know when a design inspires. It happens when a feature, a detail, a visual concept becomes the brand. Great art and architecture often is used as the graphic visual to tell a brand story. At Inspiration Playground in Bellevue the majestic Whimsical Wisdom Tree is a perfect example. It is the centerpiece of a great story: from how it came to be, to a beautiful story of whom it will bring joy and smiles to young faces.